Maureen (Mo) Kanwischer
With over 25 years of marketing and business development experience in high-tech, software, ecommerce, service, manufacturing, healthcare and medical device companies, Mo is considered a small business expert and outstanding teacher. She has a practical and energetic demeanor as is evident in her many presentations, seminars, group facilitation events and consulting engagements.
Mo speaks directly to business owners and presidents of small businesses as well as marketing and business development professionals from all types and sizes of corporations.
As a consultant, Mo most often works as a partner with owners and managers with emphasis on developing and executing marketing plans, strategic planning, crafting business plans and new product launches. Mo also is the founder and facilitator of peer advisory
boards. The m.b.a. (momentum board of advisorsTM) is an informal board of directors for business owners. Members meet regularly for strategic planning, creative problem solving and tapping the wisdom of the group in order to grow their business. In addition, Mo works one on one with each member to provide customized counseling.
Recognized for her public speaking ability, she is a sought after speaker and is a fanatic for client care and customer satisfaction. Maureen holds a Bachelor of Science degree from Alfred University in New York and earned an Executive MBA from the State University of New York.
Mo’s book: 7 Wake Up Calls for Marketing your Business Successfully Inegrating marketing starts by reframing your ideas about marketing. 7 Wake Up Calls offers a different way for business owners to think about marketing – not as a necessary chore, but rather, as a joyful and effective way to grow your business. Mo’s book is not another “how to market” book. 7 Wake Up Calls aims to reset a business owner’s very beliefs about marketing and growing their business. Look for it in 2013.